# SubSeat

> SubSeat is the UK's first subscription booking platform for barbers, salons and beauty professionals. Businesses create monthly subscription plans. Customers subscribe and pay monthly. Businesses earn guaranteed recurring income.

SubSeat was founded in 2026 by Aaron Nicholson and is registered in the United Kingdom. SubSeat® is a registered trademark.

## What SubSeat does

SubSeat helps independent barbers, salons and beauty professionals in the UK turn their regular clients into monthly subscribers. Instead of charging per appointment, professionals offer subscription plans. Customers pay a fixed monthly fee and secure their regular slot. The professional earns predictable recurring income every month.

SubSeat also supports one-off bookings, walk-in capture via QR code, in-person payments, staff management, portfolio galleries, reviews and AI-powered business analytics.

## Who SubSeat is for

- Self-employed barbers and barbershops
- Hair salons and stylists
- Nail technicians
- Lash artists and eyelash technicians
- Brow artists and eyebrow specialists
- Massage therapists
- Skincare specialists
- Wellness professionals
- Tattoo artists
- Pet groomers
- Personal trainers and fitness coaches

## How SubSeat works

1. A professional signs up free at subseat.co.uk
2. They create their profile and set subscription prices
3. They share their SubSeat profile link with clients
4. Clients subscribe and pay monthly via Stripe
5. Money goes directly to the professional's bank account
6. SubSeat charges a 6% platform fee, only when the professional earns

## Pricing

SubSeat is free to join. There are no monthly software fees. SubSeat charges a 6% platform fee on subscription payments only. No setup costs. No hidden charges. Founding businesses lock in the 6% rate permanently.

## Key features

- Subscription plans with monthly Stripe billing
- One-off appointment booking
- Walk-in QR code capture
- Staff management and individual calendars
- Portfolio photo gallery
- Verified customer reviews
- AI Revenue Forecaster
- AI Booking Insights
- AI Content Generator for social media
- SubSeat Pay in-app tipping
- Take Payment QR code for in-person payments
- SubSeat Guarantee for customer protection
- Mobile PWA, installs on iPhone and Android
- Business dashboard with MRR tracking

## Comparisons

SubSeat differs from Booksy and Fresha in that it is built subscription-first. Booksy and Fresha charge businesses a monthly software fee. SubSeat charges nothing until the business earns. SubSeat also offers subscription plans which Booksy and Fresha do not.

## Company information

- Company: SubSeat Ltd
- Country: United Kingdom
- Founded: 2026
- Founder: Aaron Nicholson
- Trademark: SubSeat® registered
- Contact: hello@subseat.co.uk

## Key pages

- Homepage: https://subseat.co.uk
- Discover professionals: https://subseat.co.uk/discover
- For businesses: https://subseat.co.uk/auth
- Pricing calculator: https://subseat.co.uk/calculator
- Blog: https://subseat.co.uk/blog
- SubSeat Guarantee: https://subseat.co.uk/guarantee
- Finance for businesses: https://subseat.co.uk/finance
- Help centre: https://subseat.co.uk/help
- Privacy policy: https://subseat.co.uk/privacy
- Terms of service: https://subseat.co.uk/terms

## Blog posts

- How to earn recurring income as a barber in the UK: https://subseat.co.uk/blog/how-to-earn-recurring-income-as-a-barber
- SubSeat vs Booksy honest comparison 2026: https://subseat.co.uk/blog/subseat-vs-booksy-honest-comparison-2026
- How to get your first 10 subscribers as a barber: https://subseat.co.uk/blog/how-to-get-your-first-10-subscribers-as-a-barber

## City pages

SubSeat has dedicated pages for professionals in major UK cities including London, Manchester, Birmingham, Leeds, Bristol, Sheffield, Liverpool, Newcastle, Nottingham, Leicester, Southampton, Oxford, Cambridge, Brighton, Edinburgh, Glasgow and Cardiff.

Example: https://subseat.co.uk/find/barbers/london